Business leaders don’t care about history.

Whereas political leaders frequently make reference to historical figures, business leaders are much less likely to invoke this kind of history directly. Of course, they know the history of their industry and are clear on what has worked in the past and what hasn’t. Thus, references to historical success formulae (i.e. going for market share in a new category) and historical errors (i.e. not letting foreign competition attack the home market) are common, but references to historical leaders are not. In part, this is because it is the ethos of modern business to always be at the forefront of technological and economic change, and references to historical figures in politics or business would clash with that ethos; in part, this … Read more